Fancy a trip? Accompany your customers on their Customer Journey
I want to use the beginning of the new year to go on a journey with you – and...
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Reduce – reuse – recycle: The textile industry’s path to a sustainable future
For companies, implementing human rights and environmental due diligence in their own operations as well as in their supply...
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Brick-and-mortar retail must offer experiences if it wishes to remain competitive
The transformation of brick-and-mortar shops into places of discovery is a development that will determine the success of a...
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Fashion shopping in the metaverse – big brands show what is possible
The metaverse is on everyone’s lips! It could be described as a three-dimensional version of the Internet, as an...
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The “Mindstep” – Your step into a successful future
I have spent many years working in various positions in sales and distribution in retail and industry. During this...
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Personal shopping offers for the perfect staging of brick-and-mortar retail
Personal shopping offers are a valuable addition to the services of brick-and-mortar retailers in terms of establishing a trusting...
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Are suburbs and popular travel destinations becoming new attractive locations for brick-and-mortar retail?
Historically, demand from suburban shoppers and holidaymakers has typically not been sufficiently high or consistent to guarantee continued business...
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Brick-and-mortar retail as a place for responsible shopping
More and more clothing brands have realised how important it is to become climate neutral, both at the company...
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Digitalisation needs humanity: take the “mindstep”
In the last few blog posts, I have talked a lot about digitalisation. We live in a world in...
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Local stores as important representatives of a brand
Building a strong image is essential for success in competitive online and brick-and-mortar retail. However, the significant role that...
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